Making it Simple (to Like You!)

Originally published on LinkedIn April 17, 2016 Recently - was asked to "like" a local business on Facebook, and typed the address in exactly as indicated - because, well, I like the business. Alas - page not found. I did the leg work, it's worth it, found the page and messaged the business with the correction, … Continue reading Making it Simple (to Like You!)

Miscommunication is (seriously) bad for Business

Originally Published on LinkedIn, January 16, 2017 They’re trying to tell you what they like – or dislike They may be telling you that you’re doing a good job at something – or that there’s room for improvement. Customer acquisition is one of the most costly aspects of business. Failing to retain a customer due … Continue reading Miscommunication is (seriously) bad for Business